Friday 13 August 2010

Eniko on SHOWstudio

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I don't think I have ever spent this much time on one webpage since I was about 12. Finally something has come along and actually caught my attention.

Photographer and Filmmaker Barnaby Roper and Keegan Singh have created their own fashion film titled 'Eniko' and it puts the user in complete control. Eniko puts fashion and music ever closer together, as you become your own VJ. Each button on your keyboard controls an action and you just sit there bashing away as visual matched with sound flow back to you - and it really does look quite beautiful.
Seeing as print and fashion is coming an increasingly touchy and awkward terrain it is interesting to see how fashion develops and creatively embraces the web; rather than polluting them with seen before image - which far too many fashion blogs do.



Now designers are producing films, to go with new collections, such as Alexander McQueens Surreal mesnwear Spring/Summer 2010 short film directed by David Sims. Which is exciting and it pushes the boundaries between fashion and other creative areas.

Please try out Eniko on SHOWstudio, it's loads of fun - you get to become your own VJ, even if it is just going to be to you in your room.

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