Wednesday 8 September 2010

"Flash forward a month later. You’re struggling to come up with new ideas, fresh thinking, sound logic. You see awesome work being posted on Dribbble and FFFFound. Everywhere you look, you’re wishing you had made this, that, and the other thing. You’re wondering if you’re even cut out for the world that is design. Hell—why the world can’t see aesthetics, logic, and experience the way you do. You wonder if it is all pointless. Your parents wanted you to be an engineer and you let them down for that fancy-pants art school. You envy the mundane: the mindlessness of it all. Screw it—you’ll be happier flipping burgers. Maybe you’ll come up with a fancy way to swirl the ketchup and mustard into the restaurant’s logo."

Design is a Drug

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